The week is filled with meetings, big and small, organized and spontaneous. The opening ceremony is the big meeting of the week. A two-hour show with music, dance, fireworks, presentation of all participating nations and unlimited joy. With 50,000 people in a packed Ullevi, everyone is there.

Since 1975
The Gothia Cup took place for the first time in 1975. The tournament was launched by the football clubs BK Häcken and GAIS and a local newspaper. Since the early 80s, the tournament has been fully and exclusively owned by BK Häcken.